Whether you’re writing a marketing email, pushing sales or crafting a weekly newsletter, one thing that you absolutely need to be aware of is triggering spam filters.

Email providers have spam filters and these look out for particular words, especially in certain contexts and make a judgment as to whether the email is spam or not. If it is deemed spam, it won’t reach the recipient’s inbox. 

This can have a very big impact on your email success rate and is perhaps the first hurdle you need to overcome.

I’ve compiled a list of SPAM TRIGGER WORDS so that you can check your email before you hit send.

This list includes over 700 words. 

Just remember, that these words alone aren’t spam. But they do indicate that the email could be spammy and within a given context, along with other spam trigger words, they could signal to email providers that your email is spam.

How to check your email for spam trigger words

You can do this manually.

Or, you can enter your text into this email spam checker and it will review it alongside a list of trigger words.   

You can also check deliverability with this email deliverability test. 

Grab the full list of almost 800 spam trigger words below. You can make a copy of it to keep.