“After nourishment, shelter and companionship, stories are the thing we need most in the world.”
- Philip Pullman
Helping busy marketing teams impress with less stress.
Rescue your team from the perils of an enormous to-do list with highly effective content support.
Be their hero. You legend.
Who I've worked with
Grab copy-related tips to help make your website more profitable.
Your marketing plan isn’t happening
Your time is limited.
Your team is overstretched.
It’s tough to keep on top of the latest SEO updates.
So how can you tip the scales back in your favour? How can you regain control of the workflow and focus on the bigger picture?
Hire me as your content support
I’ve worked at all levels of a content team, from entry to team lead. I’ve managed people and created strategies, and written thousands of pieces for clients across 15 years of award-winning agency and in-house marketing roles.
I understand your challenges and I’m here to reinforce your content goals.
My support brings you
High-quality content.
A more focused, happier, less stressed team.
A content plan that you’re able to roll out on time.
A reliable aid to your marketing efforts with 15 years of experience and SEO knowledge.
Your goals
Growth
It’s a marathon, not a race. You know that steady growth allows you to keep pace, retain customers and build advocacy. You’re in it for the long haul, giving your audience what they need and future-proofing your business along the way.
Brand Authority
Trust is the foundation of success and brand authority. You know that good copy signals to your audience and to search engines that yours is a business everyone can trust. It’s how you share your experience and expertise to scale new heights.
Profit
It’s not a dirty word. You know that a strong content strategy and persuasive copy will convert customers and increase revenue. And that means you can continue to serve your audience in the most authentic way possible, for years to come.
Impress, don’t stress
Hit your targets and impress those you need to with reliable content production.
I’m not going to try to restructure your team, train you on the importance of SEO, manage your workload or organise your diary. I’m here to give you some breathing space. No heavy supervision required.
I’ll pick up the slack and the overspill so your team can concentrate on their day-to-day. My input means you have more precious time.
Danielle wrote the copy for my website. Her ability to understand quickly not only what I was aiming for but the actual brand image I wanted to create was brilliant.
Danielle is professional, friendly, easy to communicate with and has a wonderful sense of humour, which for me, is so important. I cannot recommend her highly enough.
Nicola Carruthers
Owner, Beeswing Lodge
Danielle’s expertise shone from our very first encounter. She’s extremely knowledgeable about all things SEO and content. She provided invaluable insights and I wouldn’t hesitate to recommend Danielle to anyone who needs thoughtful, expert guidance to improve their content.
Libby Marks
Copywriter, Write On Tyne
Frequently asked questions
I work on either a day rate or a project rate and what this is depends on the scope of the work. So let’s have a chat first and you can tell me exactly what you need and I’ll provide you with a customised quote.
I do create content strategies! If you’re a busy marketing manager then you may already have one in place, but I can create from scratch, advise or simply follow your plan. My goal is to minimise your stress and shorten your to-do list by giving you the level of support you need. We can work out what that level is together.
My availability can change from month to month – ahh the life of a freelancer! So drop me a message and I can let you know what it currently is and what it looks like for the next few months. And we’ll see if we’re in sync.
I get asked a lot of questions about content and unfortunately, I can’t reply personally to every single one. But I do read every email and I write articles based on common queries so that I can help at scale. You’ll find these in the resources section. If you don’t find your query answered there, feel free to drop me a message.
Yes, I have a portfolio and you can see some of the sites I’ve worked on here. But I also work on a lot of clients with non-disclosure agreements in place, so I can’t publicly post about them online. We can talk about relevant experience however and sectors I’ve worked in if you book a call or send me a message.
I want you to have the best support that’s right for you and your team. I have 15 years of experience working in marketing teams and in SEO content. I’ve worked in-house and agency side so I know the challenges of both and my main goal is to lighten the load for you.
As my testimonials show, I’m reliable, communicate well and write great copy that fits the brief. My level of experience means you don’t have to sit on my shoulder or worry about whether my content will be optimised. (Spoiler – it will). If this sounds like the peace of mind you need, let’s have a chat.